WAVE Electronics Expansion of Elura Speakers into 70V Commercial Audio Market

April 16, 2024 3 min read

WAVE Electronics Expansion of Elura Speakers into 70V Commercial Audio Market

Date: 04.16.2024

For immediate release

WAVE Electronics Expansion of Elura Speakers into 70V Commercial Audio Market

Houston, TX - WAVE Electronics is thrilled to announce an exciting new chapter for our renowned Elura Audio speakers: the expansion into the 70V commercial audio market. This strategic move is set to enhance our offerings in the commercial sector, providing high-quality, versatile audio solutions for businesses and commercial spaces.

The Elura brand, known for its exceptional sound quality and design in the residential market, is now poised to make its mark in commercial audio. This expansion into 70V systems with its new Green Label Series, allows Elura to cater to a wider range of audio needs, offering the same outstanding audio experience to commercial spaces, including restaurants, offices, retail outlets, and more.

Ainslie Fukuda, CPO, says, “We had a vision 2 years ago to expand Elura into the commercial category. I will just say that we have exceeded our own expectations. The build quality, the feature sets, and the pricing are all industry-leading and we’ve been shipping for 6 weeks.”

The decision to venture into the 70V commercial audio market comes after recognizing the growing demand for high-fidelity, reliable audio solutions in commercial settings. With Elura Audio’s reputation for quality and innovation, we are confident that our speakers will set new standards in the commercial audio industry.

Bryan Stewart, CSO, noted, “The category is already expansive and is now evolving into ‘Resimercial’, a style that combines residential and commercial elements. Our new product team really researched the right SKUs for dealer success.”

Features and Benefits:

  • Versatility: The 70V Elura Audio speakers are designed for versatility, easily integrating into various commercial environments. Whether it’s background music in a cafe or announcements in a retail space, Elura Audio delivers clear, rich sound.
  • Ease of Installation: Engineered with the custom integrator in mind, our 70V speakers simplify the setup process, making installation quick and efficient.
  • Aesthetic Design: Elura Audio speakers are not only acoustically superior but also aesthetically pleasing, designed to complement any commercial space without compromising on sound quality.
  • Durability: Built to last, our speakers are constructed with durable materials that withstand the demands of commercial use. All speakers come with a 5-year warranty.

The launch of the 70V Green Label speakers is more than just an expansion of the Elura product line - it is a testament to our commitment to excellence and our belief in the power of sound to transform spaces. We are proud to offer our dealers, both new and existing, an enhanced audio experience that meets the dynamic needs of commercial settings.

Stewart concluded, “The dealers have been asking WAVE for this for a bit and we are excited to deliver. The price points along with rebates in the WAVE Premier Program make the 70v Elura Green Label speakers an easy choice for dealers.”

For more information about Elura’s 70V Green Label Series of speakers and our full range of products, please visit Elura Commercial Audio here.

 

About WAVE Electronics LLC

Founded in 2002, WAVE Electronics is headquartered in Houston, Texas, and is the largest independent CI (Custom Integrator) distributor in the nation. WAVE Electronics services local and national dealers that span across multiple channels of business that include residential/commercial A/V, and security. WAVE Electronics is recognized as the "one-stop" solution with over 8000 stock items from 86 premium manufacturers. WAVE Electronics locations incorporate training facilities and lavishly merchandised showrooms for dealers to use as their own. WAVE Electronics also goes the extra mile by offering a broad variety of services to their custom integrators, which includes delivery, financial support, sales and product training, marketing services, 24/7 dealer online shopping, and much more.

Simply stated, WAVE Electronics is the #1 independent electronics distributor in the industry.

 

Press Contact: Harley Christopher Parvin

cparvin@waveinc.net